Entrepreneur Derek Sivers once expressed the following sentiment; “For an idea to get big, it has to be useful”. And it’s true; after all, you wouldn’t want to be investing your time and money into something you don’t care about. The same logic applies to your customer.
Though money is important, there is nothing more valuable than our time. On today’s episode, Adam discusses the factors that play into the value of time and how you can begin to make the most of it.